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(More customer reviews)It was in the 1920s that the H.B. Reese Candy Company first began manufacturing a product made with specially processed peanut butter and Hershey's milk chocolate. Back then the product was simply known as peanut butter cups, but today the popular candy is known as Reese's Peanut Butter Cups. Harry Burnett Reese was actually a former dairy employee of Milton S. Hershey, the founder of the Hershey Foods Corporation who was inspired by the example and went off to make his own fortune in the candy industry. Reese made a lot of other products, such as Johnny Bars (caramel-like molasses) and Lizzie Bars (coconut candy), but in the end his fortune was made by this single product, which offered a simple combination of peanut butter and chocolate.
In the 1920s, from a factory located down the street from that of Hershey, Reese began selling his peanut butter cups in 5 lb. boxes to be used in candy assortments. In the 1930s he added the cups, which were originally sold for a penny each. During World War II Reese discontinued all his other products and just made the peanut butter cups, which were distributed through wholesale jobbers, vending machine operators and syndicated stores. After World War II the peanut butter cups, now in their familiar orange, yellow and brown wrapping, continued to gain national popularity. In 1963 the H.B. Reese Candy Company, Inc., was sold for $23.5 million to the Hershey Chocolate Company, and in 1976 the first variation in the Reese's Peanut Butter Cup was made with the introduction of Reese's Crunchy Peanut Butter Cup.
In 1992 Reese's started selling its own peanut butter in a jar, in 1994 it offered Reese's bits for baking, and in 1998 the company launched ReeseSticks to go along with the Fastbreak, Nutrageous, and Bites, not to mention peanut butter Christmas trees, pumpkins, eggs, and all the other seasonal products. Now even have White Chocolate Reese's Peanut Butter Cups, which pretty much defines heaven on earth for me in terms of candy making. But behind this growing array of candy products there remains the original Reese's Peanut Butter Cup. There is something to be said for the simple combination of peanut butter and chocolate, as immortalized in the "you got chocolate in my peanut butter/you got peanut butter in my chocolate" ad campaign that inspired many Americans to walk around eating peanut butter out of a jar.
Now, you can certainly make your own peanut butter cups. You just need 12 paper muffin cups, a 12-ounce package of milk chocolate chips, a cup of reduced-fat peanut butter, 1/2 cup of powdered sugar, a 1/4 of a teaspoon of salt, a pair of scissors, microwave, and refrigerator. But it will take you a couple of hours to make 12 candies. Or you can buy this pair of peanut butter cups and just enjoy eating them. Fortunately this is a 2 cup packages, because my way of eating Reese's Peanut Butter Cups is to eat them all. Open up a wrapper with four cups, I eat four. Open up a wrapper with two cups, I eat two. You do not want to enjoy too much of a good thing when it comes to candy.
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Sold as 36 each. 1.6 oz. Milk chocolate covered peanut butter creme center. Display box. Manufacturer number: 44000. SKU #: 93537. Country of origin: (TBA). Distributed by Hershey Chocolate Usa.
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